MoreReasons
Overview
Sector: Grocery Stores
Client: Morrisons
Visual design
Styling discovery & development
Illustration & Informational Graphics
Wayfinding & Signage
Morrisons is a trusted supermarket loved by millions for its fresh food and grocery products often packed in their own manufacturing facilities.










/ Inspiring with design
NewGround delivered a consultative approach with clear and concise design. This was tested in two flagship stores followed by national rollout across the entire store network.
