GrowingYour Own
Overview
Client: Seed Pantry / Penguin Random House
Sector: Retail Brand Licensing
Commissioned Works included:

Concept Strategy / Consultancy
Product & Packaging Design
Market Ready Production

The Penguin Random House, Beatrix Potter – Peter Rabbit, brand team were working with gardening company Seed Pantry to develop a range of high street retail products for young families to enjoy and learn about gardening, growing food and healthy eating.

NewGround supported them every step of the way to develop a range of appealing products designed for a specific audience to promote a fun and engaging way to explore nature based activities through the ever popular Peter Rabbit brand

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